Careers

My First Years

Every My 1st Years gift is one-of-a-kind, and so are we. From our products to our people, we know that the difference between good and great is the personal touch at the heart of everything we do. Whether you are at the beginning of your career or ready for a new challenge, we offer a variety of exciting new opportunities to take you one step further. My 1st Years is growing up fast and we would love you to be a part of it.

Current Openings 

CRM Executive

Location: Northampton / Remote with regular travel to Northampton

About You

As a pivotal member of the CRM team, you will support the Head of Customer Retention & Loyalty (Head of CRL) to deliver our customer acquisition, retention, re-engagement, referral and high-value customer segments programmes, collaborating on the ideation of new initiatives to attract, delight and re-engage these customers again and again.
This role supports a critical CRM focus on optimising data and insights to leverage our marketing and email campaigns, and will require a data-driven marketeer with a creative mindset to support and identify on-brand opportunities across the business to improve lifecycle marketing and our targeted, personalised email communications.


Main Duties and Responsibilities

Data & Customer Insight:

  • Support the Head of CRL to deliver and execute our data-led customer segmentation, LTV strategy and customer acquisition programmes
  • With a passion for all things data, you will partner alongside the Commercial Data Analyst to brief all CRM reporting requirements, utilising the data to provide key learnings, insights and inferences to improve and develop all ongoing CRM initiatives
  • Input into all weekly Trade, quarterly Customer Insight and ad-hoc reporting

Email Marketing:

  • Work closely with the brand marketing and Trade teams to collate all requirements for our weekly email campaigns, ensuring all assets are delivered on time, as briefed
  • Manage the CRM Email Calendar, working alongside the Head of CRL to plan and deliver all ongoing customer marketing campaigns
  • Use dynamic content and segmentation strategies to deliver relevant and personalised content in order to drive customer engagement and increase CLV and repeat purchase rate
  • As a subject matter expert in email marketing, you will be responsible for managing all email output for the business including planning, briefing, testing and deployment of our broadcast, transactional and lifecycle communications
  • Deliver a robust Testing programme across our weekly email campaigns, in order to learn and apply best practices that will enhance email engagement with our new and existing customers
  • Participate in wider marketing & brand planning and activities as required.
  • CRM is not a siloed function! So having the ability to work cross-functionally and with 3rd party suppliers (remotely and in person in the future) is critical for the success of this role

Skills and Knowledge

  • 2-3 years experience in customer marketing, with an emphasis on email marketing, engagement, retention marketing
  • Previous CRM experience in a retail/ecommerce environment is particularly desired
  • A data-driven and inquisitive mindset, with the ability to identify key opportunities for growth through our email marketing, loyalty, referral and lifecycle marketing programmes
  • The confidence to work independently (whilst at times remotely) as well as the ability to work closely with other team members, often on multiple projects simultaneously
  • Experience with ESP tools, ideally Ometria, and a strong understanding of split-testing to drive statistically meaningful results
  • A good understanding of analysing and interpreting data and email performance metrics from GA, Datitude (data-visualization tool) and Ometria in particular
  • A head for numbers as well as being able to think creatively
  • Strong Excel skills for creating and maintaining reporting
  • Strong written and verbal communication
  • Excellent time management skills, with diligent attention to detail in order to meet strict deadlines

To apply, please send a copy of your CV and Cover Letter to Charlotte Roberts at

careers@my1styears.com



Photographer

Location: Northampton

About You

We have an exciting opportunity for a self-motivated individual to join our in-house studio team. Working in a fast paced, busy studio environment you will be confident shooting and retouching ecommerce and website photography. Working alongside our Head of brand content, content producer, videography, studio lead and stylists, you will be a great team player whilst executing a consistent, polished high level of photography. This candidate will have prior experience of working in a similar studio environment and be confident in working with children and babies.

Main Duties and Responsibilities

  • Prepare sets, checking that all equipment is functioning, setting up appropriate lighting and keeping accurate daily shoot records.
  • Shooting and editing high quality imagery suitable for web and marketing channels.
  • Cropping and processing of all images, maintaining file size specification guidelines.
  • Accurately archiving images to be easily accessed by necessary team members.
  • Ensuring all images are completed and delivered by the deadline.
  • Meeting daily and weekly deadlines to prepare for new website material.
  • Set up and take down of equipment in the studio
  • Keeping the photography up to date with new techniques and workflows.
  • Full responsibility for quality of shots and time management while on set.
  • Responsible for care and upkeep of all studio equipment, props and supplies.
  • Ability to direct models and provide assertive direction on a busy set.
  • A keen eye for visual composition with strong knowledge of luxury brands and fashion designers.

Skills and Knowledge

  • Previous experience in similar retail or e-commerce studio photography background.
  • You have proven experience with digital cameras and lighting.
  • You have technical proficiency in Adobe Photoshop, Lightroom & Capture One.
  • You have strong organisation and communication skills
  • You have ability to work collaboratively and value differing perspectives
  • You are a team player – build relationships with other internal and external teams
  • You are proactive and able to work within stringent deadlines.
  • You have excellent work ethic and ability to multitask.
  • You have a strong eye for detail and organisational skills and strive for a high level of accuracy.

To apply, please send a copy of your CV and Cover Letter to Charlotte Roberts at

careers@my1styears.com



 

 

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of the world's most ambitious brands.