Personalised Kids & Baby Toys

Gear up for a top-secret mission with Agent Triple O'Clean! This clever Tonie audio character takes little spies-in-training straight into a high-stakes adventure, where it’s up to them to tidy books, clothes, and toys before the dastardly Baroness Carnage strikes. Join trusty agents Spruce and Sweeper as they race against time to save the living room from total chaos. Just pop this Tonie on the Toniebox and let the action begin.
Running time: approx. 35 minutes

Hop hop hop into Christmas with our personalised Peter Rabbit Christmas plush! Everyone’s favourite bunny is wrapped up warm this winter in a snuggly plush version of his signature blue jacket. For extra cold days (or even snowy spells!), Peter has come prepared with his jolly red scarf - the perfect finishing touch. With a jute sack on his shoulder (for carrots, lettuce and radishes, of course), he’s ready for a frosty adventure in Mr McGregor’s garden. Our favourite touch? The painterly winter floral details on his ears and paws - can you spot any of his friends? For an unforgettable gift (for some bunny very special), why not add a name to make this very Christmassy Peter all their own?

Vroom vroom! Get little racers all fired up to go with our personalised White Metal Ride On Car! A classic they’ll love to drive (which - thankfully - looks absolutely gorgeous in the playroom, nursery or living room too), we love the little details that make this ride on car feel oh so authentic. From the little shiny steering wheel to the classic tan seat, this ride on is only available at My 1st Years in beautiful bright white (don’t forget to take a peek at our pretty pink colourway, too). Personalised with your choice of name, surname or nickname, this is a gift with serious heirloom potential. Until then, we’ll see you at the finish line! Ready… set… go!

Kindly note that self-assembly is required.

Bring the magic of early childhood education into your home with the Ms. Rachel Tonie. Designed for little learners aged 1 and up, this hand-painted figurine magnetically attaches to the Toniebox, transforming it into a world of engaging stories and songs. With over 35 minutes of content, including 17 songs and interactive speech development tips, Ms. Rachel encourages language skills, emotional expression, and creative thinking. Perfect for toddlers ready to explore the world through sound, the Ms. Rachel Tonie offers a screen-free experience that fosters independent play and learning. Simply place the Tonie on the Toniebox, and let the adventures begin!

Friends and fans of Flopsy bunny (from the beloved Peter Rabbit books written by Beatrix Potter, of course) will simply adore this sweet personalised Flopsy Activity Cube. Made lovingly from FSC®-certified sustainable wood, it’s the perfect toy to keep little hands busy and little minds active. Crafted to challenge fine motor skills, problem solving and hand-eye coordination, each charming component is pastel-hued and inspired by the the world of Beatrix Potter and its beloved characters - including Flopsy, Mopsy, Cotton Tail, Benjamin Bunny, Jemima Puddleduck and of course, Peter. With flutterings of florals, polka dots and a smattering of ladybirds and butterflies, simply personalise for a final flourish - and an enchanting gift worth keeping for generations to come.

For budding artists who see magic in every brushstroke, this darling little painter’s belt can be personalised with your child’s name, making creative adventures feel even more their own. In soft pastel shades of candy pink, yellow, green and sky blue, this set is as cheerful as the masterpieces it inspires. Inside the sturdy wooden kit, children will find all the essentials for a day of painting fun: brushes, a roller, a spatula and a colour chart, all neatly tucked into the handy belt. Perfect for indoor or outdoor play, it encourages imagination, fine motor skills and hand-eye coordination. Whether they’re painting rainbows, animals or secret worlds, this belt helps young artists keep their tools close and their ideas flowing. Made from FSC™-certified wood and suitable for ages 3 years and up.

Celebrate a precious new arrival with our Personalised Lilac Bunny Soft Toy, part of the Born in 2026 collection. Designed in a dreamy lilac shade with the softest fur imaginable, this cuddly companion is made for comforting cuddles, playful moments and peaceful nights. Inside the ears and on the pads of the paws, a sweet heart print adds a charming, love-filled touch. Personalise with a little one’s name, flocked for a beautifully soft finish that makes this bunny truly one of a kind. From first hugs to growing adventures, this gentle bunny will be a loyal friend every step of the way. A timeless keepsake gift to treasure forever, perfect for nurseries, baby showers and welcoming a brand new bundle of joy.

Ready, steady, go! Little racers will love watching their cars zoom and tumble down this beautifully made wooden ramp racer, personalised with their very own name. Each race feels extra special when their name is right there on the track. With a soft palette of beige, brown and cream, this timeless toy blends gently into any nursery or playroom. Four sweet cars, each with a cheerful teddy face, are ready to roll from the top ramp to the bottom in a whizz of friendly competition. Children can race solo or invite friends to see whose car finishes first, sparking giggles and storytelling along the way. When the races are done, the sturdy wooden frame keeps everything neat and ready for the next big race!