Denim Collection

Get your little trendsetter ready for whatever adventures the day has in store, layered up in our Cool Kids Club denim jacket. This quality piece is crafted in durable cotton to a classic fit – featuring a collared neck, button through placket and a relaxed silhouette. The indigo-hue is perfectly contrasted with white print at the back that reads “Cool Kids Club”, a statement slogan to let everyone know they’re the coolest kid on the block. Personalise it for extra style points!

A classic layer has a playful makeover – meet our iconic personalised denim jacket. This stylish staple has a timeless silhouette featuring a panelled construction, button-through placket and collared neckline. It’s perfect for keeping her warm and comfy throughout all her adventures thanks to the soft cotton fabric. Complementing the washed blue hue, your youngster will be able to spot an embroidered lightening bolt, strawberry, heart, rainbow, flower and smiley face (aka everything she loves!). Personalise it with their name for a wardrobe-essential they’ll want to wear everywhere.

Get your little farmer ready for adventure with the cutest backpack in the land... our personalised tractor denim medium character backpack! This made-you-look design features a playful 3D tractor-shaped front pocket in a fresh pistachio green, perfect for stashing snacks, tiny treasures and their most-wanted bits and bobs. Can your tot spot our playful little chicken? The durable denim body brings a retro edge, while adjustable straps make sure they have a comfy fit for all their journeys – whether it’s a day at preschool, a playdate or exploring the great outdoors. With plenty of room in the main compartment for books, toys, and more, it’s as practical as it is fun. Add their name to make this backpack uniquely theirs, a must-have for every tractor-loving tot!

Little tot’s will look cool as they take a walk on the wild side with our personalised safari denim backpack. From classroom adventures to playground fun (and back again!), this backpack makes the perfect companion for your little explorer. It’s made from soft yet durable denim, designed to withstand all their daily run-arounds while being gentle on their little shoulders. Featuring adorable, embroidered safari animals including a giraffe, zebra and elephant – this backpack brings a touch of the wild to their everyday. The roomy main compartment is perfect for stashing everything they could possibly need, while a zipped front pocket keeps their VIT (very important treasures!) safe. We finished this practical piece with padded, adjustable straps for all-day comfort and reflective strips to keep them seen. Make it perfect for a little animal lover by adding their name to the front.

Every little explorer needs a trusty sidekick, and we think our personalised chain stitch name denim backpack will be their perfect match. From classroom to playground and beyond, this backpack is ready to go the distance. It’s crafted from durable yet soft denim that’s designed to keep up with their daily adventures. The roomy main compartment is perfect for all their must-take-with-them essentials, while the front pocket is just the right size for their favourite treasures. Thoughtfully designed with padded, adjustable straps for all-day comfort and reflective strips for added visibility, it’s ready whenever they are. What makes it extra special? Their name, beautifully embroidered in a lovely chain stitch, script font at the front.

They’ll be blasting off into adventure in no time with our personalised rocket and moon medium backpack! Whether they’re zooming off to school, gearing up for an out-of-this-world weekend or packing their own travel essentials for a cosmic getaway, this stellar backpack will keep all their must-haves safe and sound. It’s made from soft, durable denim that’s gentle on little shoulders and then carefully embroidered with an embroidered rocket, twinkling stars and a moon, perfect for your aspiring little astronaut. The spacious main compartment is ideal for all their must-haves, while the front pocket makes sure their favourite things are always within reach. With comfy padded, adjustable straps for growing space explorers and reflective strips for added visibility, they’ll be mission ready as soon as they fling it on. Make it out of this world by personalising it with their name!