We all know that playtime is the best time, but it can be difficult to know which toy is the right choice for your child. Whether they’re just beginning to explore the world around them or looking for a new imaginative scenario to explore, we’ve got a toy for that.
Traditional and long-lasting, natural wooden materials give everyday toys a sustainable update. Ready for whatever they’re into, try a wooden walker to encourage their first steps or a pull-along train to build up your toddler’s strength and coordination skills while they play. Once your child has grown out of their favourite wooden toys, simply display their rainbow stacker or pastel-toned toy xylophone in their nursery to transform it into a treasured keepsake – after all, it has their name on it.
Because learning should be fun! Start to support their senses early with a multi-textured spiral toy and move onto their motor skill and hand-eye coordination development with our range of sorter and stacker toys, featuring bouncing bunnies and sweet woodland animal friends. As they get older, teach little ones to count with a personalised number puzzle or a traditional wooden abacus and set them up with their own special space to learn with a personalised table and chairs. For extra bonus points, choose from our range of sustainable toys, personalised in partnership with Plan Toys – who create all of their products from PlanWood, a material moulded out of waste sawdust and woodchips to create child-safe gifts that are also great for the environment.
Toys for Imaginative Play
One of the most important (and perhaps least obvious) benefits of playtime is the opportunity to develop social skills. The best part? Children don’t even need to be playing with others for this to happen, but it certainly helps. Introduce little ones to new friends with a doll or soft toy companion to invite to their next afternoon tea party or get ready to whip up a variety of freshly baked treats with their own chef set and a little bit of help from a grown-up. Perfect for playdates, children can take turns in a toy kitchen or swap places between doctor and patient with a personalised play set. After all, sharing is caring.
As the weather gets colder and the nights get longer, we all need something to snuggle. Designed for cuddling, the clue is in the name – they’re certainly soft toys. You can never go wrong with our best selling bunny soft toy or one of our adorable soft dolls, ready and waiting to accompany children on all of their (everyday) adventures. Bring their favourite bedtime story to life with Princess Rapunzel, Peter Rabbit or their own personalised dragon soft toy. Encourage little ones to be extra brave with a little lion soft toy and teach tiny babies to self soothe with a super-soft fleece comforter.
My 1st Years x