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Navigation
  • Back to Shop
  • Born in 2023: Their 1st Year
  • Gift Inspiration
    • Gift Guides
    • New Collections
  • Parenting
    • Advice
    • How to
    • Real life
  • Lifestyle
    • Celebrity
    • Food & Drink
    • Things To Do
  • Celebrate with us
    • Celebrations
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My 1st Years Blog

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September 22, 2021Behind The Scenes, Celebrate with us No Comments

Our new logo explained

September 22, 2021Behind The Scenes, Celebrate with us

If you’ve been browsing our website lately, you might have noticed that things are looking a little different. Since our old head office sadly burned down in a fire in early May, we have been hard at work  behind the scenes to build My 1st Years back and better than before – and that includes an all-new look. With a new logo, new colour and even a few updates to some of our bestselling gifts, we are very excited to share these changes. After all, this time, it’s all about YOU. 

Keep reading to find out how. 

First of all, our new logo now sits in a circle. This isn’t just because we think circles are cool, there’s actually a really good reason for this. We know that we missed a lot while we were closed so now that we’re back, we want to be around for every milestone. Get it? Plus, as a brand who specialises in making everyday items extra special, we want all of our personalised gifts to serve as keepsakes that can be treasured and even passed down through families for many years to come. Pretty cool, right? 

Next, you will have noticed that the first word of our name is now the largest part of our logo. Standing for ‘Made Yours’, MY stands out because you are at the heart of everything we do: from designing our gifts with our littlest customers in mind to personalising each item with their names. 

And finally, we’ve taken a tonal shift. This isn’t just a fresh start for My 1st Years, our new colour is a conscious choice that means a lot to us. As we continue to grow as a business, we are taking steps to becoming a more environmentally conscious brand: from organic cotton in many of our clothing and soft toy options to using sustainably sourced wood to make many of our [award-winning] toys, we want to do what we can to protect your children’s future. After all, we want our keepsakes to be evergreen. 

You will find our new look on everything from our website and social media channels, to our products and luxury gift box packaging. We are so excited about this new chapter in our journey and we hope you are, too! 

With love,

My 1st Years x 

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