Easter means lots of wonderful things – A glorious amount of chocolate, a double bank holiday, Spring sunshine (if we’re lucky!) and a whole load of wonderful shopping deals! As a special treat to get you in the spirit for all your weekend fun, today we’ve launched our Easter Event, with offerings of up to 50% off a wide range of selected items – including a number of our best-sellers! To give you a …
November 20, 2017Fashion, Gift Guides, Gift Inspiration, Lifestyle, Loved By You, Uncategorised
We all love getting our Christmas shopping done at a discounted rate, and with Black Friday season officially here there is no better time than now! But, with many retailers only discounting old stock or their less loved items we thought we would prove that you’re getting an amazing offer with us. This week you will receive up to 50% off our best-selling items PLUS 25% off full-priced items (using code: BF25). So, we’ve let …
October 11, 2017Fashion, Lifestyle, Mum Life, Uncategorised
It’s officially Autumn, the evenings are darker, there is a fresh chill in the air and cosy nights in are more frequent, isn’t it the most wonderful time of the year? It’s the perfect time to get your children’s bedtime routine in check too, so discover our gorgeous sleepy time essentials, that you and your children will adore! Don’t forget we personalise our bedtime essentials for no added cost!
BEDTIME ESSENTIALS | NEW PYJAMAS
From our classic check designs in pink …
September 12, 2017Behind The Scenes, Celebrity, Fashion, Lifestyle, New Collections, Photoshoots, Uncategorised
It’s finally here, the launch of our exclusive collection with TV Personality and new Mum, Binky Felstead. Our exciting sleepwear collection launches today and captures Binky’s love for cosy nights in and stylish, traditional pieces.
Watch how much fun we had behind the scenes at the ‘Made With Love From Binky’ photoshoot in our video below…
The new collection features the perfect weekend sleepwear and accessories for little boys and girls alike. For girls, …
August 31, 2017Fashion, Gift Guides, Gift Inspiration, Lifestyle, Uncategorised
Whether you’re looking for a new bag for back to school, somewhere to store nursery essentials or a backpack for sleepovers, our collection of printed and personalised rucksacks are the perfect choice. Our selection of prints will match every tiny tot’s individual personality, from little animal lovers to car enthusiasts. Don’t forget all of our beautiful backpacks can be personalised with your choice of name or initials, at no added cost.
Learn more about our prints and choose …
May 25, 2017Fashion, Gift Guides, Gift Inspiration, Lifestyle, Uncategorised
Any Instagram lover or avid Pinner will know that the mini me trend is in full swing right now, with everyone from high end designers to high street brands creating matching Mummy and Me collections. And if it’s good enough for Beyoncé and Blue Ivy to wear, it’s good enough for us!
Here at My 1st Years, we launched our first ever twinning collection for Mum’s and children earlier this year and it was such a hit we have continued …
March 20, 2017Fashion, Lifestyle, Loved By You, Uncategorised
Deciding on the decor theme for your new arrival’s bedroom is a tough decision, you want it to be cosy and comfortable as well as fitting in with the rest of your home. If you’re a house proud family the news of a child on the way can be a daunting prospect, with images of messy toys, gaudy coloured nurseries and boring storage solutions coming to mind. Although your home will probably never be as tidy …
February 28, 2017Fashion, Lifestyle, Meet The Expert, Uncategorised
We caught up with the PR and Marketing Consultant for Pitti Immagine, who run the coolest children’s fashion show (Pitti Bimbo) in the world – The show features catwalks and stalls from some of the biggest designers in Children’s fashion and for trade and press to attend and see.
We asked Giuliana for the biggest trends and her favourite picks from us for Spring 2017, so you can be sure to dress your little fashionista in style.
What are …