As the New Year fast approaches, we have taken some time to reflect on the amazing year we have had. From Prince George meeting President Obama in our robe to our amazing first ever TV advert, this year has been one full of firsts for us too. We have had amazing support from our customers and social media family and know that without you guys we would not have reached so many milestones in 2016! So we would love to wish you all a happy new year and hopefully we can make many more memories together in 2017.
As the new year came, so did a new office. The My 1st Years Head Office team moved all of their computers, products and equipment to the new offices in Stanmore, North London. This was the beginning of a new and exciting start for us.
Who can forget when the adorable Prince George met President Barack Obama wearing one of our personalised blue gingham robes? Wasn’t it just the cutest thing ever? The robes sold out almost instantly but luckily, they’re back on our site now! Phew!
May saw My 1st Years work with their first ever ambassadors, Sam & Billie Faires! The Essex sisters selected their favourite personalised pieces and shared cute photographs on their social media pages of Baby Paul and Nelly wearing and playing with their gifts.
We wouldn’t be where we are without our amazing customers and social media following, so this year we asked you to send pictures of your tiny tots for the chance for them to be mini models in our Christmas lookbook. We were sent thousands of entries and it was so difficult to decide between all of your beautiful children, but our photo shoot turned out beautifully.
We were so excited for you all to see our first ever TV advert! It launched in October during the Mummy Diaries on ITVBe and featured the models from our model search earlier in the year. The ad was a massive success for us, and we hope you loved watching it as much as we did making it.
In November we launched our Mr. Men Little Miss collection, you can now find a number of the quirky characters across our gifts and clothing all to be personalised with your little one’s name.
Oh, what fun we had at our 6th Birthday party! The party was held at our Head Office in Stanmore and we were helped make the day extra-special by the team at Les Enfants. Thank you to all of our guests who attended and made the day as amazing as it was.
Opening our concession in Harrods was a huge moment for us in 2016. Harrods is known for being the destination for luxury purchases and to now have our brand being sold within the Knightsbridge store which is an absolute privilege. Come and find us on the 4th floor for same-day personalisation.
We hope you have a wonderful New Year,
from the My 1st years Team x